Discover the GEMSTONE that illuminates your brand's essence with Brand Archetypes.
Brand
Archetypes
Brand Archetypes
Brand archetypes are like the DNA of your brand's character, inspired by Carl Jung's concept of universal personas. They serve as a blueprint for connecting your brand with its audience on a deep emotional level.
the 12 brand personalities
Each of the twelve archetypes—from the nurturing Caregiver to the adventurous Explorer—offers a unique narrative path that guides your brand's messaging and identity. By identifying and embracing your brand's archetype, you unlock a powerful way to resonate with your audience, telling your brand's unique story in a way that truly speaks to the human experience.
“The universe buries strange jewels deep within us all, and then stands back to see if we can find them.”
Elizabeth Gilbert | Big Magic: Creative Living Beyond Fear
hidden gems
Imagine you're in the depths of a mine, where hidden beneath the layers of rock and soil lie gemstones of immeasurable worth—each one unique, each one sparkling with its own distinct colors.
This is the realm of brand archetypes, the core identities that reside deep within the essence of your brand, waiting to be uncovered and polished to brilliance.
Unleash the Power of your Brand
Just as a skilled jeweler transforms rough stones into dazzling jewels, harnessing the power of archetypes allows you to unearth the hidden treasures within your brand. By embracing your brand's archetype, you unlock its true potential, creating a narrative that captivates and inspires.
Archetype FAQS
hey there!
I'm Joelle, the heart behind Sapphire Creative Co.Ready to Reveal the Gemstone of Your Brand?
Dare to dive into the treasure hunt for your brand's defining gemstone. By embracing this journey, you set the stage for unparalleled growth, engagement, and a brand identity that gleams with authenticity and allure.
Welcome to a world where your brand's true colors shine brighter than ever.
When I reached out to Sapphire Creative Co. to bring my vision to life, she knocked it out of the park! She hand drew the city of Royal and brought this artwork to LIFE! Thank you!
MACKENZEE | MACK'S MOCHA
Melissa | Blissful Beginnings
“Communicating with her was so easy. She took the time to listen to the direction I wanted to go in with my branding and overall design ideas and then her superior imagination and art capabilities followed it through. I was very pleased with her work and my business has benefited because of her.”
Erica | Erica's Edge
"The process was wonderful. She valued my ideas and opinions and the direction I wanted to go. I finally feel put together, confident and very professional. Not even a full day went by after I launched my new brand and website and my bookings tripled!"
Melissa | Blissful Beginnings